Travis Scott joins the PlayStation family as creative partner
Travis Scott joins the PlayStation family as creative partner
The newest member of the playstation team is Travis Scott. Recently, the company announced that the rapper is their strategic creative partner on Friday (Oct. 23). They released a video that was created by the Grammy nominee, which marks the beginning of their partnership. In the video, a few important people have been featured, who worked on various facets of creating the PlayStation 5 console.
“It’s official: @travisscott is joining the PlayStation family as a strategic creative partner. Watch his new video here!” the company shared on on social media. The rapper also shared the video on Instagram and captioned it: “Meet the gang. ReBuilt a office at the topfloor in Japan. To chef up Starring @dozie.kanu chair.” In the black-and-white announcement created by Scott, three men donning his Cactus Jack brand t-shirts and the Air Jordan 1 Retro OG mocha sneaker designed by the emcee, are featured, almost implying the possible Nike Dunk collaboration with PlayStation.
Big ups to Travis Scott
He’s making big brand moves this year
Forest McDonald’s now Sony