by Jonathan P-Wright | Dec 6, 2022 | Business News, Latest, Music News |
Evolving into a CEO is a beautiful transformation.
Most independent artists focus solely on creating music rather than learning the business components of music. Sadly, this lack of interest and discipline opens the door to immense financial exposure, betrayal, and misinformation.
You give others unparalleled power over your life when you let them control your knowledge. Generating billions of dollars, young black talented artists fuel a large portion of America’s economy. In spite of this, they receive the smallest portion of revenue from the music industry.
Music icon T-Pain stated on the wildly popular podcast ‘Drink Champs’ that record labels generated seventeen billion dollars in revenue and artists only received twelve percent! Yo Gotti, Rick Ross, Nelly, Ray J, Diddy, Drake, Jay-Z, Ludacris, 50 Cent, and more have turned from recording artists to music moguls.
Numerous platinum plaques and million-dollar entities are owned and operated by them all. Most of the artists that appear on the ‘Forbes magazine’ top 30 earnings list are CEOs.
In 2022, XAYWAY is a hybrid Generation Z music executive.
Major Record Artist/Multi-Platform Entrepreneur XAYWAY represents the new-age Generation Z hustler. As a multimedia entrepreneur, XAYWAY has fully embraced his role as a mogul. XAYWAY’s parent company provides a corporate umbrella for multiple interactive companies.
XAYWAY’s brands include a record label, clothing line, global merchandising, music publishing, and TV/Film. The business acumen of XAYWAY landed him an executive role with the digital branding agency RADIOPUSHERS.
XAYWAY is solely responsible for increasing, monetizing, and building RADIOPUSHERS’s YouTube division. As head of YouTube Engagement and Monetization, XAYWAY will lead and conduct YouTube training sessions for indie artists on Spotify Live.
XAYWAY also performs YouTube live training sessions with emerging artists. Heading into 2023, XAYWAY is positioned for long-term success.
by Jonathan P-Wright | Sep 6, 2024 | Latest, Music News, New Music Alert |
The visionary British artist Lancey Foux has once again mesmerized audiences with the release of his latest single, “On Ur Mind,” accompanied by a spellbinding music video. Directed by the talented Emma Berson, the visual masterpiece takes viewers on a journey through the depths of desire and the complexities of human connection.
A Haunting Melody and Evocative Lyrics
Produced by the masterful duo killthissonny and Lee, “On Ur Mind” is a sonic tapestry that weaves together Lancey Foux’s soulful vocals and introspective lyricism. The track’s melodic cadence and atmospheric production create an immersive experience, transporting listeners into a realm where love and longing intertwine.
The “On Ur Mind” music video is a masterclass in storytelling, where symbolism and surrealism converge to create a captivating narrative. Directed by Emma Berson, the visual component of the project is a testament to the artist’s commitment to pushing creative boundaries.
Throughout the video, Lancey Foux performs the track in a dimly lit, intimate setting, his presence commanding the viewer’s attention. Interspersed with these scenes are haunting shots of a mysterious woman, her identity shrouded in mystery, yet her presence undeniably intertwined with the song’s central theme.
In one particularly striking sequence, Lancey Foux and the woman converge in a surreal, makeshift operating room, their bodies intertwined in a metaphorical representation of the emotional and psychological exploration at the heart of the song.
Lancey Foux: A Visionary Artist Redefining Boundaries
Lancey Foux’s artistic journey has been one of constant evolution and boundary-pushing. With each release, the East London prodigy continues to captivate audiences with his unique blend of raw emotion, introspective lyricism, and innovative visual storytelling.
In an interview with the online shop GOAT, Lancey Foux spoke candidly about the artists who have inspired him to push the envelope, citing legends like Michael Jackson and Prince as sources of inspiration. “Every time I watched a video of theirs, or heard a song [by them], or saw them accepting an award or getting caught by paparazzi, it was a moment. That’s what I’m trying to get to. I’m trying to get to that point where it’s almost effortless,” he shared.
Lancey Foux’s relentless pursuit of perfection is evident in his body of work, which includes critically acclaimed projects like “BACK2DATRAP” and “LIFE IN HELL.” The former, a 12-track offering, featured a single collaboration with the talented Sexyy Red, while the latter, a 22-song opus, boasted contributions from industry heavyweights such as KAYTRANADA, 070 Shake, and Jah$tar.
A Timeless Tale of Love and Longing
At its core, “On Ur Mind” is a timeless tale of love and longing, a universal story that resonates with audiences across generations and cultures. Through his evocative lyricism and stunning visuals, Lancey Foux has crafted a masterpiece that transcends the boundaries of traditional storytelling.
The music video’s haunting imagery and surreal sequences invite viewers to explore the depths of their own emotions, to confront the complexities of desire and the human condition. It is a work of art that demands attention, challenging audiences to question their perceptions and embrace the transformative power of art.
Conclusion: Lancey Foux’s Artistic Evolution Continues
With the release of “On Ur Mind,” Lancey Foux has once again demonstrated his prowess as a multifaceted artist, seamlessly blending music, visuals, and storytelling into a cohesive and captivating experience. This latest offering is a testament to his artistic evolution, a journey that continues to push boundaries and redefine what it means to be a modern-day creative force.
It is this relentless pursuit of excellence, this unwavering commitment to artistic growth, that sets Lancey Foux apart from his contemporaries. With each release, he invites audiences to embark on a journey of self-discovery, to embrace the complexities of the human experience, and to celebrate the transformative power of art.
by Jonathan P-Wright | Sep 6, 2024 | Latest, Music News, New Music Alert |
Legendary rapper Nas has once again proved his enduring relevance in the hip-hop realm with the release of his latest music video for the track “I Love This Feeling.” This cinematic offering serves as a testament to the artist’s unwavering presence and creative prowess, taking viewers on an immersive journey through his multifaceted world. From the opening frames that showcase his effortless command of a sleek Mercedes-Benz to the thought-provoking scenes set in a classroom, Nas commands attention with every meticulously crafted sequence.
A Masterful Blend of Lyricism and Visuals
The “I Love This Feeling” video, directed by the talented Leff, is a captivating narrative that mirrors the introspective lyrics found in the song itself. Nas’ poetic wordplay is a true embodiment of his artistic evolution, seamlessly blending his street-savvy roots with a refined, intellectual perspective. The lyrics, such as “A ghetto symphony, I’m Chief Keef Cozart mixed with Mozart, it’s ill when you get bags for your own art,” resonate with a profound depth, showcasing his ability to weave together seemingly disparate elements into a cohesive, thought-provoking tapestry.
Nas’ Enduring Presence in Hip-Hop
Since his groundbreaking debut album, “Illmatic,” hit the scene in 1994, Nas has been a force to be reckoned with in the hip-hop landscape. His unwavering dedication to his craft and his ability to adapt and evolve with the times have solidified his status as a true luminary in the genre. With each successive release, Nas has consistently pushed the boundaries of what hip-hop can achieve, cementing his place as a cultural icon and a source of inspiration for generations of artists.
The Enduring Relevance of “I Love This Feeling”
The release of “I Love This Feeling” serves as a testament to Nas’ enduring relevance and his ability to captivate audiences with his unique blend of lyricism and visual storytelling. The track, taken from his sixth joint release with producer Hit-Boy, “Magic 3,” showcases the synergy and creative chemistry that has defined their collaborative efforts.
In the first episode of their “The Final Act” series, Nas spoke candidly about his close relationship with Hit-Boy, stating, “For me, there’s an emotional moment because to complete something beyond what you thought you were even working on… We didn’t know we’d do six albums. So to be at this point, it’s satisfying, it’s gratifying, it’s a feeling of accomplishment on another level for myself as an emcee, and I’m lucky enough to work with some of the greatest producers in the world.”
Nas’ Artistic Evolution: A Journey Through Time
Nas’ artistic journey has been a remarkable one, spanning decades and encompassing a diverse range of influences and experiences. From his early days as a lyrical prodigy in the streets of Queensbridge to his current status as a revered elder statesman of hip-hop, his evolution has been a testament to his unwavering commitment to his craft.
The Illmatic Era: A Groundbreaking Debut
In 1994, the release of Nas’ debut album, “Illmatic,” shook the hip-hop world to its core. Hailed as a masterpiece by critics and fans alike, the album showcased Nas’ raw talent and his ability to paint vivid portraits of urban life with his intricate wordplay and storytelling prowess. Songs like “N.Y. State of Mind” and “The World Is Yours” became instant classics, cementing Nas’ place in the pantheon of hip-hop greats.
Crafting a Legacy: Nas’ Subsequent Albums
Following the critical and commercial success of “Illmatic,” Nas continued to push the boundaries of hip-hop with a string of influential albums. From the socially conscious themes of “It Was Written” to the introspective musings of “I Am…,” each release showcased Nas’ growth as an artist and his willingness to tackle complex issues with his trademark lyricism.
Throughout his career, Nas has collaborated with some of the most renowned producers and artists in the industry, including DJ Premier, Kanye West, and Damian Marley, among others. These collaborations have not only expanded his creative horizons but have also solidified his status as a versatile and influential force in hip-hop.
Embracing Reinvention: Nas in the Modern Era
As the hip-hop landscape has evolved, Nas has remained steadfast in his commitment to reinventing himself and staying relevant. His recent collaborations with Hit-Boy, culminating in the “Magic 3” album, showcase his ability to seamlessly blend his classic sound with contemporary production techniques and styles.
The “I Love This Feeling” video is a testament to Nas’ ability to captivate audiences across generations, blending his trademark lyricism with stunning visuals that resonate with both longtime fans and newcomers to his artistry.
The Enduring Legacy of Nas
As Nas continues to push the boundaries of hip-hop, his enduring legacy as a pioneer and innovator in the genre becomes increasingly solidified. His influence can be seen in the work of countless artists who have been inspired by his lyrical prowess, his fearless exploration of complex themes, and his unwavering commitment to his craft.
Inspiring Future Generations
Nas’ impact extends far beyond the realm of music; he has become a cultural icon and a source of inspiration for generations of young people seeking to find their voice and tell their stories. Through his art and his activism, he has championed causes ranging from social justice to education, using his platform to shed light on important issues and inspire positive change.
A Lasting Imprint on Hip-Hop Culture
As Nas continues to create and evolve, his lasting imprint on hip-hop culture becomes increasingly indelible. His music has transcended boundaries, resonating with audiences across the globe and cementing his status as a true icon of the genre.
Whether through his groundbreaking albums, his captivating music videos, or his tireless efforts to uplift and inspire others, Nas has left an indelible mark on the hip-hop landscape – a mark that will continue to inspire and influence generations of artists and fans for years to come.
by Jonathan P-Wright | Sep 6, 2024 | Latest, Music News, New Music Alert |
In the realm of hip-hop, certain artists transcend mere musical success and become cultural icons, their impact reverberating through generations. Juvenile, the New Orleans-bred rapper, is one such legend whose influence has left an indelible mark on the industry. As 2023 marks the 25th anniversary of his seminal album, ‘400 Degreez,’ fans worldwide have been treated to a deluxe edition and, most recently, a long-awaited music video for the project’s titular track.
The Album That Ignited a Movement
Released on November 3, 1998, ‘400 Degreez’ was more than just an album; it was a seismic shift in the hip-hop landscape. Backed by the powerhouse label Cash Money Records, Juvenile’s third studio effort propelled him and his crew into the national spotlight, solidifying their place as trailblazers in the game.
With its raw, uncompromising lyrics and infectious beats, ‘400 Degreez’ captured the essence of the streets, resonating with listeners from all walks of life. The album’s success was unprecedented, achieving a remarkable four-times platinum certification and selling an impressive four million copies, cementing its status as Juvenile’s best-selling solo project to date.
The Long-Awaited Visual Masterpiece
As the album’s legacy continues to reverberate, Juvenile has treated fans to a long-overdue visual treat – a music video for the iconic title track, “400 Degreez.” Directed by the acclaimed Diesel Films, the four-minute clip is a masterful blend of performance shots and cinematic scenes that bring the song’s gritty lyrics to life.
The video opens with a powerful message, reminding viewers of the album’s groundbreaking impact and its enduring relevance in Juvenile’s illustrious career. As the camera pans across the New Orleans legend, the visuals seamlessly transition between Juvenile’s electrifying performances and vivid depictions of the harsh realities he so eloquently conveyed in his rhymes.
Mannie Fresh: The Architect Behind the Beats
No discussion of ‘400 Degreez’ would be complete without acknowledging the genius of Mannie Fresh, the producer who crafted the album’s iconic beats. Fresh’s presence in the music video is a testament to his invaluable contribution, as his distinctive sound played a pivotal role in shaping the project’s overall aesthetic.
From the hard-hitting drums to the infectious melodies, Fresh’s production prowess is on full display, perfectly complementing Juvenile’s raw lyricism and solidifying their partnership as one of the most formidable forces in hip-hop history.
Juvenile: A Timeless Icon
In a recent interview with Billboard, Juvenile reflected on his longevity in the music industry, expressing gratitude for his enduring relevance and the lasting impact of his music. “I’m grateful for the fact that I’ve been in the music industry for 20-plus years and I’m still here,” he shared. “I don’t think I’ll be going anywhere, especially when it comes down to doing shows. I got classics. I had trendsetting classics and I was part of a movement. Not just one album. I was part of a movement with multiple albums and multiple hits.”
Juvenile’s words ring true, as his influence extends far beyond the confines of a single project. From his trendsetting style to his unparalleled lyrical prowess, he has left an indelible mark on the hip-hop landscape, inspiring countless artists and shaping the genre’s evolution.
The Deluxe Edition: Revisiting a Classic
As if the unveiling of the “400 Degreez” music video wasn’t enough, fans have been treated to an even greater gift – a deluxe edition of the iconic album, set for release on March 29th. This special edition promises to transport listeners back to the era that birthed a cultural phenomenon, with the inclusion of two previously unreleased tracks, “Party” and “We Be Blowing Money.”
With the deluxe edition, fans can relive the magic of ‘400 Degreez’ while experiencing a fresh perspective on the album’s timeless sound. It’s a testament to the enduring power of Juvenile’s artistry and a reminder that true classics never fade, but rather evolve and captivate new generations of listeners.
The Legacy Continues
As Juvenile’s legacy continues to unfold, the release of the “400 Degreez” music video and the upcoming deluxe edition serve as powerful reminders of his indelible impact on the hip-hop community. From the gritty streets of New Orleans to the global stage, Juvenile’s journey has been one of resilience, authenticity, and unwavering artistic expression.
With each new milestone, the legend of Juvenile grows, inspiring artists and fans alike to embrace their individuality and fearlessly pursue their passions. As the world celebrates the 25th anniversary of ‘400 Degreez,’ one thing is certain: Juvenile’s influence will continue to reverberate through the ages, solidifying his status as a true icon of the hip-hop genre.
The Art of Storytelling in Hip-Hop
Hip-hop has long been celebrated as a powerful medium for storytelling, and Juvenile’s ‘400 Degreez’ stands as a shining example of this art form. Through his raw and uncompromising lyrics, the New Orleans rapper painted vivid portraits of life on the streets, capturing the struggles, triumphs, and resilience of a community often overlooked.
The album’s title track, “400 Degreez,” is a masterclass in storytelling, with Juvenile weaving intricate narratives that transport listeners directly into the heart of his world. Each verse is a tapestry of gritty details, from the sights and sounds of the neighborhood to the harsh realities of survival in an unforgiving environment.
The Art of Music Video Storytelling
In the ever-evolving landscape of music, the art of storytelling has taken on new forms, with music videos emerging as a powerful medium for artists to bring their narratives to life. Juvenile’s long-awaited music video for the iconic “400 Degreez” is a testament to the power of visual storytelling, transporting viewers into the gritty world that inspired the album’s raw lyricism.
The Power of Collaboration
One of the key strengths of the “400 Degreez” music video lies in the seamless collaboration between Juvenile and the creative team behind the visuals. From the director’s vision to the contributions of the cinematographers, editors, and set designers, the project is a testament to the power of collective artistry.
This collaborative approach is evident in the way the visuals complement and enhance Juvenile’s performance, creating a cohesive and immersive experience that transcends the boundaries of a traditional music video. The synergy between the audio and visual elements allows the narrative to unfold organically, drawing viewers deeper into the world of ‘400 Degreez’ with each passing frame.
by Jonathan P-Wright | Aug 30, 2024 | Latest, Music News, New Music Alert |
In the realm where sonic artistry meets visual grandeur, a triumvirate of titans – Future, Metro Boomin, and The Weeknd – have conspired to ignite a blaze that scorches the boundaries of creativity. Their latest offering, the “Young Metro” visual, is a testament to the inextricable bond forged between these luminaries, a bond that traces its origins back to the formative days of their respective careers.
Metro Boomin, the beatsmith extraordinaire, recounted the serendipitous beginnings of his alliance with Future during a candid interview with Red Bull Music Academy. His narrative unfolded like a well-crafted verse, revealing how a fortuitous exchange of beats with his comrade Propain set the wheels in motion. Among those instrumental gems was the now-iconic “Karate Chop,” which would become a cornerstone in Future’s discography.
From those humble beginnings, a bond was forged – one that would transcend mere collaboration and evolve into a brotherhood of shared vision and unwavering artistic kinship.
Unleashing the Behemoth: “WE DON’T TRUST YOU” and Its Colossal Impact
As the embers of their partnership glowed brighter, Future and Metro Boomin channeled their synergy into a magnum opus – the colossal “WE DON’T TRUST YOU.” This seismic release, comprising a staggering 17 tracks, reverberated through the music cosmos like a supernova, its shockwaves amplified by the star power of heavyweights like Travis Scott, Rick Ross, Playboi Carti, and the inimitable Kendrick Lamar.
According to the prophetic whispers of Hits Daily Double, this audacious offering is poised to amass a staggering 190,000 to 220,000 album-equivalent units during its debut week, a testament to the insatiable appetite of fans for the sonic sustenance served by this dynamic duo.
But the story doesn’t end there. Like a cosmic echo, a sequel – “WE STILL DON’T TRUST YOU” – is already on the horizon, slated for an April 12 release, promising to further solidify Future and Metro Boomin’s dominance over the musical stratosphere.
The Weeknd’s Cameo: A Celestial Convergence
Amidst this celestial convergence of talent, a supernova of his own – The Weeknd – was destined to make a grand entrance. His appearance on the track “Young Metro,” a standout from the “WE DON’T TRUST YOU” opus, was a cosmic event in itself, his boastful chorus serving as the gravitational force that anchored the entire composition.
The Weeknd’s cameo, shrouded in mystique with a bandana obscuring his visage, added an enigmatic allure to the already electrifying visual spectacle.
The Cybertruck Invasion: A Futuristic Fusion of Sounds and Sights
In a location cloaked in secrecy, Future and Metro Boomin orchestrated a scene that defied convention and embraced the avant-garde. The pièce de résistance? A sleek, otherworldly Cybertruck, a fitting emblem of the duo’s relentless pursuit of innovation and their refusal to conform to the ordinary.
Amidst this futuristic backdrop, the two titans performed with a fervor that could ignite supernovas, their presence commanding the attention of a bevy of beauties who adorned the set like celestial bodies in orbit. It was a spectacle that transcended mere music, a fusion of sound and sight that left an indelible mark on the cosmos.
Blink-and-you’ll-miss-it cameos from luminaries like Don Toliver, Young Scooter, and others added to the star-studded tapestry, their fleeting appearances akin to shooting stars streaking across the night sky.
The Visual Architects: Hidji World and Omar Jones
Behind the lens of this cosmic masterpiece were the visionary talents of Hidji World and Omar Jones, whose artistry in crafting the “Young Metro” visual was akin to sculpting galaxies from stardust. Their collaborative prowess imbued the clip with a sense of grandeur and otherworldliness, elevating it from a mere music video to a cinematic odyssey.
Through their lens, the boundaries between reality and fantasy blurred, creating a realm where the extraordinary became the norm, and the impossible was merely a canvas waiting to be painted with the vibrant hues of their imagination.
The Stratospheric Ascent: Charting the Course of a Meteoric Rise
As the “Young Metro” visual ignites a firestorm of excitement across the music cosmos, it serves as a harbinger of the meteoric ascent that Future, Metro Boomin, and The Weeknd have embarked upon. Their trajectories, once separate celestial bodies, have now converged into a singular, blinding supernova, a force of nature that threatens to consume all in its path.
With each artistic endeavor, they continue to push the boundaries of what is possible, shattering conventions and redefining the very essence of creativity. Their impact reverberates far beyond the confines of the music industry, transcending genres and mediums, inspiring a generation of dreamers and risk-takers to embrace their own unique visions.
The Celestial Tapestry: Weaving Tales of Triumph and Resilience
Beneath the glitz and glamour of their meteoric success lies a tapestry of tales woven from the threads of triumph and resilience. Each artist has navigated their own treacherous journey, overcoming obstacles and defying the odds to carve their names into the annals of musical history.
Future’s ascent from the streets of Atlanta to the pinnacle of hip-hop royalty is a narrative that resonates with those who dare to dream. His lyrical prowess and unwavering authenticity have galvanized a legion of fans, each verse a testament to the power of perseverance and the indomitable human spirit.
Metro Boomin, the architect of soundscapes that have defined an era, has risen from humble beginnings to become a sonic savant, his beats pulsating with the heartbeat of a generation. His story is a reminder that greatness often emerges from the most unexpected places, a clarion call to never underestimate the power of passion and dedication.
And The Weeknd, a enigmatic force whose soulful croons have captivated millions, has transcended the boundaries of genre and convention, his journey a testament to the transformative power of art and the resilience of the human spirit.
The Interstellar Embrace: Connecting Cultures and Generations
In the vast expanse of the music cosmos, Future, Metro Boomin, and The Weeknd have become more than mere artists – they are cultural ambassadors, their influence transcending borders and bridging generations. Their music is a universal language, a tapestry woven from the threads of diverse experiences, resonating with audiences across the globe.
Through their art, they have forged a connection that defies boundaries, uniting disparate cultures and ideologies in a shared celebration of creativity and self-expression. Their impact extends far beyond the realm of music, inspiring a generation to embrace their individuality and fearlessly pursue their passions.
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